5 Olive Oil
The idea was born by a group of insirational people that shared a common devotion to quality and innovation. World Excellent Products, is a company driven by passion for excellence in gastronomy, committed to deliver unique products. The origin of Five Olive Oil is Finiki Lakonias, Greece, a place with long history and tradition in olive oil cultivation. Being one of the finest ultra premium olive oils, five stands out for its layout, quality and purity, made by a varietal blend of olive cultivars. We approach the challenge knowing that olive oil constitutes an emblematic product for Greece in the eyes of the consumes, choosing to go off track and reject a traditional solution. For its brand identity and packaging design we followed the values upon which the brand was built. Branding features simple typography, while the number five stands for quintessence in olive oil. The packaging include simple circular bottles, painted matt according to type of acidity.
